Success is an Attitude

Notice how some people give up when push comes to shove… when the going gets tough… when life dares to push them around a little? They sit down and stop. Or they run the other way. They grizzle, complain and blame. Notice also how those people are always avoiding and never going anywhere or achieving anything?

Then there are those who tackle life’s challenges head on, who don’t run and hide, who refuse to sit down and quit… one way or another they are determined to taste success.

It’s not about opportunity – they can both have the same opportunities and challenges – that’s not what creates success… it’s attitude.

The right attitude is behind all successful people. When the going gets tough, the right attitude is what keeps them up on their feet, looking for new open doors, new opportunities, new paths around their obstacles, new ways to reach success.

Successful people look at a grey cloud and know there is a silver lining and are determined to find it and don’t stop until they do. Unsuccessful people see the grey cloud and figure it’s probably going to rain so may as well stay home and do nothing.

So if you aren’t tasting success yet, how’s your attitude?

The Ten Habits of Successful Entrepreneurs

The saying goes, “Be the change you want to see occur in the world around you.” I agree! In fact, if everyone knew and embraced some of the basic coaching skills utilized by life and business coaches, our world would be a much better place. Sadly, however, these abilities aren’t being taught in our schools. You have to learn them for yourself. When I first learned these skills over a decade ago, my life changed drastically. I learned how to enjoy my life more, be less stressed and have much more fulfilling relationships. I also gained more self-confidence and added value to everyone I met. For entrepreneurs, these skills can help create the lasting impressions and profitable relationships that help build successful businesses and, ultimately, successful people.

Don’t be judgmental – Remember to look for and recognize the good both in yourself and in others. We all have our “good” and our “off” days. We’re all unique in our appearance, our thoughts, our opinions and our likes and dislikes. These differences are not threatening or “bad”, just “different.” Embrace the differences and be happy for the variety. Likewise, forget the concepts of “right” and “wrong.” People are not good or bad or right or wrong; they just are. Being judgmental wastes time and cuts you off from opportunities and meaningful relationships. Remember, you aren’t perfect either!

Respect – Don’t make the mistake of thinking your rights are the only ones that count. Everyone deserves the same basic rights, and our fundamental right is to be respected. Respect is acknowledging another human being’s dignity and treating them how you wish to be treated yourself. We all came on to this earth equal and we’re all checking out as equals. What happens in between is just a series of different life experiences.

Be a good listener – How often do you really listen to other people? How often do you drift off when others or speaking, or plan what you’re going to say next instead of listening to them? It takes practice to be a good listener, but in being one, you put yourself in a position to better comprehend the real message being given to you.

Be interested, not interesting – People love to talk about themselves and will delight in the opportunity to do so, so ensure you ask questions and take an interest in what they are telling you. Don’t worry about them hogging the limelight – you can have your turn during the conversation

Respond from your heart – We tend to respond to others using our head, not our heart. We formulate stories about us, we defend our ego or we judge other people or what they have said. If we respond from our heart, we can respond with understanding and a sense of connection. Find something good to say about people and to people, the response you see will amaze you.

Be truthful – There is good reason for the saying “honesty is the best policy.” Nothing good ever comes from lies, but there is a difference between telling an outright lie and being diplomatic. If you’ve made a mistake, then welcome to the human race! You don’t have to lie to cover it up, but you also don’t have to blunt or “brutally” honest. There are gentle and tactful ways of delivering truths. Think carefully before you speak.

Be helpful – When you need a helping hand, don’t you just love the person who comes up and offers it to you? Wouldn’t you love the opportunity to repay them? If you can be that person that people look to with gratitude, you never know how or when they will repay you.

Maintain your integrity and your dignity – People with their integrity intact are easier to deal with in both business and personal situations. They know where they stand and you know where you stand with them. You will feel better about yourself when you set your standards and stand by them, and you will attract those who respect your standards and who have standards of their own.

Go the Extra Mile – I mean this in a couple of ways. First, whether you are being asked to do something or you are offering to do something, remember that if something is worth doing in the first place, then it is worth doing well. And while you are at it, what little touches can you offer to improve it? Whether your offering a business service or merely a friendly ear, going the extra mile helps you stand out as a person, which is the first step to creating relationships.

Say What You Mean and Mean What You Say. This is one of the oldest business principles around. Neither beat around the bush nor make promises you can’t keep. If you say you are going to do something, do it. Be known as a reliable person. Honor your promises and agreements wherever possible – this is the basis of integrity. When you are perceived as a person with integrity, your new opportunities as an entrepreneur and a person will constantly surprise you.

Winning New Clients

Today getting new clients in any business is getting more and more difficult.  Many business owners are frustrated by the lack of leads and ineffective sales conversion systems.  In fact many businesses are spending a ton of money trying to acquire new clients but are failing.

I teach my clients that education based relationship marketing based on the idea of adding value to your prospects is how to attract a ton of leads and easily convert the right leads into paying clients.  Without relationships built on trust people are not going to move into action to buy your products or services.  It’s that simple.

I am a huge fan of client testimonials because people live vicariously through the success of others and this enhances my credibility vs. me telling potential clients how great I am… they see and hear it from other business owners just like them.

The other goal is to get in front of prospects regularly so that they get to know who you are because people buy from people.

Let’s break this into steps:

The first step is getting in front of prospects:

You must be seen as an authority in your niche area you gradually start to build trust with your prospect. Begin by producing “solution based” educational material either by video, CD, DVD or in writing that you get to your audience. PR and articles and radio interviews also work for credibility.

Step Two: Convert the warm lead

Now you have the warm leads but you still have to convert them to a converted sale. You do this by continuing to create value for your leads and pointing out their problem areas and then matching their problems with your solutions.

Problem!
Many businesses don’t really understand their prospects.  They are spending money trying to attract clients without being crystal clear who their clients are.  If you don’t know exactly who you want to attract then you  don’t understand how your prospect thinks and you don’t fully know their problems or how you can help them.

Get your message out:

The best way to get your message to your prospects is by giving them materials of value: teleclasses, seminars, webinars, written training materials, cds, dvds, etc.  Direct mail with a valuable newsletter or emails with content are great as well.

What actions you need to take right now in your business!

 

 

I am an expert at showing clients how to do attract and convert on a shoe string budget.  Here are the actions you need to take right now:

1.  Offer prospects valuable information in exchange for their email or snail mail so you can keep in contact with them – NOT to sell them, to give them value, value, value.

2.  Do NOT sell to prospects.  Give them gifts and show them you are an expert, you care and build a relationship with them.

OK, there you have it… start taking action and let me know how I can help you.